Activities and societies: Focus on digital strategy, data analytics, online consumer behavior, e-commerce business models, as well as human resource management, organizational behavior, and strategic management in the digital age.
I attended a CNAM Executive MBA session with Fontanet Arnaud on lessons from managing COVID-19 for France.🇫🇷
The presentation was not theoretical. It was largely based on his direct experience advising President Emmanuel Macron during the pandemic — how scientific evidence was translated into decisions that affected millions of people, often under extreme uncertainty and time pressure.
His presentation highlighted something important: scientific advice is rarely the final decision. It becomes one element in a broader political process that must consider social acceptance, economic impact, and institutional constraints.